Tuesday, January 31st, 2012

Super Bowl XLVI: Giants vs Patriots – Social Media Edition

The New York Giants and New England Patriots first met during the preseason this year. Now, they meet again in the final game of the NFL season—the Super Bowl. Both teams have already landed in Indianapolis, home of Super Bowl XLVI, and are preparing for the big game. On Sunday, they will fight it out until only one team is left standing as NFL world champions.

super bowl giants patriots

Photo Cred: NY Daily News

Today we’re going to have to two teams face-off, not based on their football skills, but on their social media skills. Let’s take a look at how they compare:


  • New York Giants — @Giants, 215,434 followers
  • New England Patriots– @Patriots, 301,714 followers


Notable Social Media:

  • New York Giants—This past August, Mashable did a story about the social media initiatives within Giants’ MetLife Stadium. During their preseason game against (ironically) the Patriots, they Giants integrated life tweets from fans into NBC 4’s live broadcast. According to the article, the Giants were the first NFL team to “embrace Twitter to this magnitude.”
  • New England Patriots—Wide receiver Chad Ochocinco has built a significant Twitter following—more than 3.1 million followers—including President Felipe Calderon of Mexico. If you follow @ochocinco, you know that he likes to interact with fans by taking them to dinner, offering dating advice and provide lots of inspirational messages.

We’ll let you decide who wins this battle. And speaking of social media, why not check out ours? You can find us on Twitter, Facebook and YouTube!

Who are you rooting for in the Super Bowl?

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